There's movement at the end of the 2022-2023 sailing season, within the management team of the boat division of Groupe Bénéteau, the French boating and yachting giant.

The Bénéteau Group has announced the appointment of Paul Blanc, until now Jeanneau Brand Director, as Head of Boats Clubs and New Activities, with the aim of accelerating Groupe Bénéteau's development in new boating businesses, particularly in the fields of usage, digital technology and personalized service to the end customer. The Boating Solutions division is directly managed by Bruno Thivoyon, CEO of the French group.

Paul Blanc joined the Jeanneau and Prestige teams in 2010 as Sales Director Asia-Pacific. Initially based in Shanghai, he established the Jeanneau Prestige regional office in Hong Kong in 2011 before being appointed Managing Director of the Group's Hong Kong office in 2018, where all brand teams are combined. Since 2020, Paul Blanc had been Brand Director for JEANNEAU.

Following this appointment, Samuel Dubois has been named Jeanneau Brand Director.

Currently Director of Jeanneau-Prestige for the Americas, Samuel Dubois will take over as Jeanneau Brand Director on September 1, 2023. Paul Blanc will accompany him during the fall to ease the transition.

With 15 years' experience at Jeanneau, trained at the Jean-Paul Chapeleau school, Samuel Dubois knows the organization inside out and will ensure the continued development of its strategy and brand values.